Get a brief on your side
One of the biggest decisions any individual, or every family will ever make, is probably the purchase of their main residence or place of fixed address. Some might have a few around the world - depending on their situation and means.
Now think. How do lawyers and realtors fit into this picture? Normally, they are seen as necessarily part of the process and not really adding any real value. They get paid, (handsomely from outside perspectives), at times for doing very little but transact and follow regulations. They execute realty related business and activity. That is the scope of their role, involvement and responsibility.
There are lots of forces that influence, affect and work on these and other related realty transactions. For example: buying a business, second home, speculation or income property, retirement residence, summer home, vacation residence, cottage or country property, farm, land or commercial-industrial property, buy to let, off-plan purchases and many others all quality.
We study, we work, we move, we change, we relocate, we marry, we get sued, we wrong, we stumble, we fall, we have kids (or not), move around. We get promoted, change jobs, get divorced, have a partner, OR parents die, get in debt, re-mortgage, retire, get involved in a serious work or car accident. We even borrow against our equity assets, lose our homes and so on—that in short, is LIFE.
Now, you may ask how that affects what you do everyday as a choice realtor, or realty niche specialist? The answer: A LOT and EVERYTHING!
We suggest, that utilizing the legal practitioners, who work in these and other related fields, assisting others dealing with these conditions, events and life occurrences, might be great sources of leads.
They give access to pre-qualified, targeted leads and potential transactions, referrals, connections and even client relationships, that last a lifetime. They provide opportunity for referral and business partners for life. If we but took the time and trouble, spending some effort of exploring these channels, more pro-actively and hands-on, with purpose and intent, our businesses will grow and we outperform even our wildest expectations.
Normally, these and similar opportunities, pass us right by. We just do not know, what we do not know. We miss out on an immense wealth of openings, referrals and even business, by simply ignoring the obvious!
Without us getting into the topic much further, just think for a minute, how any of the following attorneys could help you generate leads, grow your business, or even be a business opportunity in the making:
Tax, Insurance, Liability And Medical Malpractice Attorneys
Personal Injury Attorneys
Family Law Practitioners
Commercial, Real Estate, Land-Transfer Attorneys
Brokerage Houses With Residential Expertise Under One Roof ? Bankers, Lawyers And Realtors, Mortgage And Land Transfer Lawyers
Anything? Any ideas? Our lives are indeed complex and interwoven. Home life and business assets are co-mingled and managed. Some by us, some by third parties or contracted helpers, some of which come from the legal profession. They help with process, procedure, paperwork and protocol. Qualified, equally dedicated professionals in their respective industries, niche specialties and doing what they are best at.
How does that help you, or us as realtors, at all?
The answer is simple. Whenever there is a major incident, occasion or impetus, that bring people into the market for
a new purchase or a resale home; or maybe
a condominium, farm or leasehold property; secondary homes or work/corporate residences; even
cottages, vacation, leisure or recreational properties;
multi-unit properties, offices and apartment complexes,
income property, investment options and real estate holdings and portfolios or strategies, or
family trusts and legacies, inherited properties, old deeds and the like,
WHERE DO THEY TURN TO?
Are we prepared to answer the call, even before they know they need an industry professional on their team, on their side and representing their interest?
First, let us take a look at lawyers 2 and 3 in our line-up here.
Family Law and Personal Injury Lawyers
Any accident is a traumatic experience. Whether it happened on the job or on the road, while on vacation, it does not matter. It respects and spares no-one on the grounds of who they are or what they have—it just happens.
We are often left dealing with the aftermath and at times, refer or defer to personal injury lawyers, that help get compensation. From these involved parties and misfortune, could come, a helping hand.
A realtor with experience and expertise can help clients who just got their claims either rejected/accepted/ paid out, adjust their lifestyles accordingly. Even handling relocation, involving property sale and/or re-purchase, refinancing. Perhaps short-term rental or long-term retirement residential solutions, will and testaments, trusts, sale of businesses or vacation homes.
Bankruptcy lawyers are another source of leads where your expertise could/would be welcomed.
Mortgage lawyers and other financial legal practitioners can also call upon your expertise and services, informally, through networking, referrals, and even full-fledged partnership and collaboration, to assist their clients with all realty-related matters.
Family law practitioners, normally involves, pre-nuptial agreements, divorce-settlements, estates, will and testaments, trusts, inheritances and other family related matters, that could easily involve the buying and selling of property, both residential and commercial.
Go where the business is or most likely to be. The logic here, is that you will in all probability, find some there, at the very least. We propose actively and purposefully going to seek them out, building and growing your business, not leaving it up to random chance and business to find you, somehow, magically.
Now let us look at lawyers 1, 4 and 5 in our line-up of legal practitioners.
Even though these resonate even better with us, as industry-related somehow, we still do not actively utilize what they could hold for us, in term of leads, contacts, referrals and/or partnering, opportunities.
When life and circumstances change, the flip-side of that coin and intricate part, is almost always also realty-related in some way, shape or form.
It is up to us to hunt for, identify, target, unearth and optimize these to benefit all, our interest and pocketbooks included. Happy hunting. It is open season on lawyers again!
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